The thousand-year home, from a single search

01 / The wedge

Type an address; get a coordinated home concept, preliminary plans and honest cost assumptions in minutes — free. The top of the custom-home funnel, compressed from months to a session, feeding an end-to-end building company.

02 / Why it holds

One dimensional source of truth drives every drawing, quantity and cost, with provenance and confidence labeled on every data point. Honesty is the product: concept vs. verified is always explicit — which is exactly what lets builders trust the handoff.

03 / The model

Relic contracts the whole build and manages it end to end, earning a management margin (~10%) on underlying project services and costs — general-contractor economics with software leverage, not a software subscription. Then the attach: FF&E commerce — furniture, original artwork and architectural hardware are already sold on-site. A home is the largest cart that exists.

04 / Built to last

The homes are designed around a permanent concrete shell with all services in accessible cast-in stainless-steel conduit — a thousand-year serviceability story (see /longevity) that differentiates the product and the brand.

05 / Metrics

Funnel instrumentation is live (search → results → package → contact). Current figures are shared directly in the data room — we don't publish numbers we wouldn't stand behind.